
Professor
Dr. Afjal Hossain
Dept. of Marketing, FBA, PSTU
About
Teaches and researches consumer behaviour, online buying and the role of finance in rural livelihoods in southern Bangladesh.
Research interests
- Consumer behaviour
- Online buying
- Service quality
- Microfinance
Publications
- 2021Drivers for Online Buying Behaviour in Bangladesh. Abhigyan, 39(1).
- 2020Impact of Microfinance on Poverty Alleviation: A Study in the Southern Part of Bangladesh. Asian Business Review, 10(2), 81–86.